I really wanted to choose my target audience this week. So I wanted to get an impression of what age prevers what kind of books. And I wanted to see how the way of playing diverses between age groups.
Piaget stages of cognitive development (Bee and Boyd, 2000)
Sensory-motor period (0–18 months) – the child engages in sensory play and play
that involves moving objects to produce reactions.
Preoperational stage (18 months–6 years) – The child engages in symbolic play.
Rules are not developed (4–7 years) – the child can perceive and imagine.
Period of concrete operations (6–12) – the child engages in more problem solving
play. Play involves classification and rules.
Period of formal operations (12–15) – thought and play become more abstract. Play
becomes more social and refined.
A list of books for children of the age of 11-12
A list of books for children of the age of 7-8
A list of books for older teens
The books in this list give me an indication of the depth of narrative and the seriousness of the story children of that age can handle. It turns out that books for children of the age of 11+ (also teens) are for me the most interesting. But I still want to create a childrens book, so I prefer 11-12. Also because of the stage of piaget (like discribed earlier).
In De Slegte, especially the teenage category got different kind of books suggested, which are way more focused on teenstories. I asked a girl, who turned out to be 14, what book she would like to read. Se wanted to read Kikkers en Tongzoenen (Frogs and French Kisses). When I asked her if she ever read fantasy or old fairytales, she said she read Harry Potter (J.K. Rowling), but not all of them and she still likes to read Mathilda (Roald Dalh) sometimes. Which are stories that are nice to make an interactive story of, but these stories she reads more out of nostalgy, or because the books were already bought and/or suggested by others.
Conclusion:
After some research (reading articles about age and gender) and fieldresearch (going to De Slegte), I've decided I want to make an Interactive Book for boys and girls of the age of 10 to 12. Children of the age of 10 to 12 still play, they like to play with rule-sets, classifications and they like to solve problems. Kids of younger age (6-10) also have these elements, but I want to design a book for a bit older audience, so that narrativity can be more in-depth. I don't want to choose an older target audience (13+), because this audience prefers to play in a more abstract way, play is more social and refined. They are also more interested in stories that are more about children of their own age, experiencing things they are curious about (like drugs, sex, growing up, boy/girl friends, fame, or 'bad' scenarios).
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